Project type: Conceptual
Services: Identity design
Client: Creative Freelancers
Services: Identity design
Client: Creative Freelancers
Kith & Kin is a co-working space for creative freelancers – those who dare to work differently, defy convention and fight against the ‘norm’. The name derives from the Old English meaning ‘one’s native land’ and ‘relatives’; the space provides a steady location and a new network of colleagues for rootless creatives, both a home and a family.
The identity employs a host of heraldic symbols that act as a modern coat of arms, evoking the brand’s inherent defiance and core tenets: loyalty, longevity, freedom and courage.
The identity employs a host of heraldic symbols that act as a modern coat of arms, evoking the brand’s inherent defiance and core tenets: loyalty, longevity, freedom and courage.
![](https://cdn.myportfolio.com/b6b4ca76-3dc5-4348-805b-2f0540af0589/3e8fee8d-aed8-4cf0-8c4e-2ba1720dfaf6_rw_3840.jpg?h=1c877472636d8dcc73fe683a0e758fae)
![](https://cdn.myportfolio.com/b6b4ca76-3dc5-4348-805b-2f0540af0589/1674fc92-e500-4107-ae8a-5ec869389ebe_rw_3840.jpg?h=42a9c817b4d81e4920d1c8d771cf311d)
![](https://cdn.myportfolio.com/b6b4ca76-3dc5-4348-805b-2f0540af0589/5ccd5615-882c-4186-867a-fbf082ed350c_rw_3840.jpg?h=6371e11180949bdaab8778ec146cacd7)
![](https://cdn.myportfolio.com/b6b4ca76-3dc5-4348-805b-2f0540af0589/2b2b6905-7594-4d68-a42b-27bea46881a6_rw_3840.jpg?h=0e5b6d269530229946e05747958f9519)
![](https://cdn.myportfolio.com/b6b4ca76-3dc5-4348-805b-2f0540af0589/c6b848ec-56d7-47ed-bbb4-55afa3f40cb9_rw_3840.jpg?h=e6b1cf6a21b9d1faa0297981880f46bc)
![](https://cdn.myportfolio.com/b6b4ca76-3dc5-4348-805b-2f0540af0589/f0b7aee1-bd57-4778-85e4-0914146f96a0_rw_3840.jpg?h=355dcde74b3884e31072519140bb0d02)
![](https://cdn.myportfolio.com/b6b4ca76-3dc5-4348-805b-2f0540af0589/f02fde0e-3885-4cd8-a899-3f1e7249a538_rw_3840.jpg?h=ed56d56aa00a4287eab530db68aa5fb6)
![](https://cdn.myportfolio.com/b6b4ca76-3dc5-4348-805b-2f0540af0589/a4b0ee72-8f33-4351-a057-3b2c209d723c_rw_3840.jpg?h=666c9c56e38b2e6bd2fa6c78aecaa665)
![](https://cdn.myportfolio.com/b6b4ca76-3dc5-4348-805b-2f0540af0589/2e8985d4-6ac9-48e9-b38d-8bc5e7d4409b_rw_3840.jpg?h=032d0d2e67bc0d19685b54b15082efd4)